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The 2016 Consumer Expectations Report

It has never been more important for retailers and brands to keep pace with consumers’ changing needs and growing expectations.
Customer experience is becoming one of the core drivers of differentiation, customer loyalty, thus the new competitive battleground.

To enrich the understanding of consumer behavior today, SMARTASSISTANT and ResearchScape International conducted an extensive survey of 573 consumers in the US, UK and Germany to learn more about their perceptions, expectations, behaviors and habits across various channels, industries, and contexts.


Access this complimentary report to find out
what consumers expect and need from you.


Fill in this form to
request the 2016 report